TCL Multimedia has maintained its promise of providing superior and more interactive home entertainment experiences for consumers, with the introduction of new TV display technologies and overarching brand theme of ‘a visual feast of color’.

Successfully debuted at CES 2015, TCL’s Wide Color Gamut and industry-leading Quantum Dot technologies will feature on a host of exciting new product launches this year, including the Quantum Dot TV H9700, Curved 4K UHD TV H8800, and 4K UHD E6800, which will present an impressive new standard in visual display for the TV manufacturer.

The new Quantum Dot display technology, provided by TCL, is able to depict more of the RGB spectrum, from vivid colors to subtle tones. This provides a greatly enhanced picture experience for viewers, which is similar to OLED yet at a price that maintains a level of affordability. TCL’s developments in this area have been so impressive that under the National Television Standards Committee (NTSC), it has achieved 110% color gamut, which is currently the best in the world.

Bringing its world-leading ingenuity onto the shelves, TCL has launched its first-ever Quantum Dot television – the 55” 4K UHD Quantum Dot TV (H9700).  A leading innovation in the TV industry, Quantum Dot technology incorporates a film of tiny light-emitting crystals into regular liquid crystal displays (LCD), offering improved picture quality at a fraction of the price of organic light-emitting diodes (OLED). Featuring an exquisite industrial design, the TV also features cutting-edge 30W Harman/Kardon speakers, which provide a full-bodied and immersive sound experience for viewers.

TCL is also introducing brand new Curved 4K UHD TVs (H8800) with size range 65” and 55’’. The series boast the largest curvature ever of 4000R, innovative wide color gamut technology for curved surfaces (WCG technology can enhance the color gamut up to 96% by utilizing the pure white backlight, which is better than normal LED panel), the leading 4K curved surface technology and S-level Harman/Kardon speakers to provide an unparalleled immersive   experience in curvature, color, definition and sound.

In addition to the H8800 series and sharing the same features and sizes apart from a curved screen, the versatile E6800 series will feature a 360-degree revolving stand, allowing viewers to move the picture to perfectly meet their eye line, without having to move the whole TV.

Additionally, TCL’s vertically integrated structure – its CSOT Panel Factory in Shenzhen is the biggest LCD panel factory in China – provides benefits for consumers. As the only manufacturer in China that can make its own panels, this ensures consumers get a high quality product for the best available price.

“There’s a reason TCL has become known for producing market-leading televisions. As the only Chinese TV manufacturer with full supply chain penetration we are able to invest more in their development and save in their production,” said Kevin Wang, General Manager of TCL Multimedia Overseas Business Center. “What this means is the very latest technology, the finest picture quality, most impressive design, and greatest functionality are all presented to the consumer at a price that few can match.”